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Episode Summary
The intro meeting is the lifeblood of an advisory business.
That 30-60 minute window with a complete stranger is either the most expensive or the most profitable activity you’ll ever engage in.
Yet, I kept hearing advisors complain about these meetings. They would say things like:
-“I never like the way I feel during those meetings.”
-“There has to be a better way.”
-“What I’ve been taught doesn’t work the way I thought it would.”
Since this show began, we’ve had some of the industry’s top experts join the show to talk about meeting with prospects, intro meetings, communication strategies, etc.
So, I went back and listened to those conversations and compiled the best clips into this episode.
It’s a collection of the best insights and wisdom over the last three years of this show to help you conduct the ultimate intro meeting.
Resources
Episode 6: Bringing Behavior To Life In Financial Planning with Neil Bage
Episode 11: An Evidence-Based Approach To Winning Prospects and Influencing Clients with Evan Beach
Episode 34: Evidence-Based Methods To Seamlessly Convert Prospects Into Clients with Dan Solin
Episode 47: Crafting A Values-Driven Process To Attract & Acquire Ideal Clients with Bill Bachrach
Whenever you’re ready, there are 3 ways I can help you master the human side of advice:
- HSOA Masterclass: Build a human-first planning process alongside other like-minded advisors in 10 weeks
- The Ultimate Intro Meeting: Learn how to effortlessly qualify and convert prospects in 30 minutes (without being salesy)
- HSOA Core: Exclusive content, courses and community to master the human side of advice alongside like-minded advisors
If you’re interested, let me know here.